Category Archives for Videos

installing facebook pixel

Installing and Using the Facebook Pixel to Build a Remarketing Audience

Learn how to install the Facebook pixel on your site to begin building a remarketing audience, plus advanced conversion event techniques.

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marketing audit

How to Conduct a Marketing Audit on a Printing Company’s Website

How to properly run a marketing audit on your printing company’s website to determine which traffic channels are working for you, which are not, and how to prioritize your efforts to improve your traffic and conversions.

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generate organic traffic

Importance of Organic Search for Art & Photo Printing Companies

How art and photo printing companies can generate organic traffic with some easy to implement site optimization tips, and how to find out how much traffic and sales you’re getting from search engines.

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SEO Lesson 2 – Targeted Landing Pages

A guide to creating targeted landing pages with Art Storefronts to expand your reach on Google search results and increase your organic traffic.

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SEO Lesson 1 – Analytics Data Reveals Opportunity

How to view your site analytics on Art Storefronts and what to do with that information – plus how to grow organic traffic with AdWords.

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Copywriting Audit

A Copywriting Audit – In-Depth Breakdown of an Artist’s Website

An art website copywriting audit, basic web copy tweaks that will help you get better results and convert more browsers into buyers.

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Site Optimization, Lesson 2 – Navigation Bar Design and the Buyer’s Mindset

    The Case Study Results After implementing the techniques discussed in this video, see how Madaras Gallery improved their bounce rates by 400%, and how they dramatically increased the number of people who actually started the shopping process rather than immediately leaving their website on the first visit. Video Highlights 00:45 – Reviewing Art.com’s […]

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Site Optimization, Lesson 1 – Your Home Page Should be a Gallery of Subject Matter Categories

Site Optimization, Lesson 1 – Your Home Page Should be a Gallery of Subject Matter Categories 9:39 The Case Study Results After implementing the techniques discussed in this video, see how Madaras Gallery improved their bounce rates by 400%, and how they dramatically increased the number of people who actually started the shopping process rather […]

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