Sadly, not all art was created equal. And fair or not, alas that is the way of the world. Not only does the quality of the art your produce matter, but so does the size.
In fact, the size of your artwork can massively impact how quickly it sells.
Therefore, it’s a pretty important aspect to learn about and get right. As artists, we are all aware that we put our blood, sweat, and tears into the things that we create.
The last thing any artist wants to see is their hard work sitting collecting dust because it is either too small or too large for customers to want to purchase it and display it in their homes.
Art buyers are essentially all Goldilocks, casting away anything that might be too fragile or dainty, or large and awkward. You need to find the sizing that is just right.
So, in this article, we’ll go over exactly what just right is so that you can be sure that your prints are flying off the shelves quicker than you can produce them!
Okay, so the main thing that you have to remember can be a bitter pill to swallow, but it is this; customers see value in the size of the work.
More often than not they aren’t really paying attention to the painstaking hours of work, skill level, and passion poured into your piece.
This is pretty frustrating but it’s something that you just come to accept over time.
You’ll find that you’ll get lots of comments around this area. This would look perfect over my fireplace… if it was just a bit bigger. I’d have this in my office, for sure, but it’s too small.
So how do you find print sizes that will actually have people saying I’ll buy it?
You have to try and find some middle ground. Many artists want to opt for big and bold sizes knowing that they can bring in the big bucks once they’re sold.
But there’s only one problem. Recently peoples living spaces are becoming smaller. Fewer individuals actually have the space to hang these sized designs and even those that do don’t tend to be buying.
Therefore, it can seem to make more sense to make smaller pieces and sell more of them. You’ll also tend to find you can sell multiple cohesive smaller pieces easier than you will one larger one.
Plus they’re a lot cheaper to frame.
We’ll take a closer look at the pros and cons of both smaller and larger pieces and their frame sizes.
Artwork of a larger scale that is fairly popular is as follows:
Artwork of a smaller scale that is fairly popular is as follows:
Want to save time and hassle on printing and shipping? See here.
Not to totally sit on the fence, but the answer will really depend from artist to artist.
Some prefer to sell less work less often and yield a larger profit from those showstopping pieces when they do, while others prefer to produce lots of smaller pieces and try to produce a higher turnover.
Then, of course, there is always the option to have just one or two larger pieces of artwork that you use to draw in customers and then promote more of those smaller pieces that tend to sell more easily.
It’s all about what works best for you and your art.
From this article, hopefully you’ll be able to evaluate the advantages and disadvantages of larger pieces and smaller pieces and see which size will be more beneficial to you and your particular print style.
Whichever option you do decide will work best for you, I wish you the best of luck in all your endeavors.
I am certain that customers will see the beauty and value, along with the hard work and dedication that is evident in your work.
If we can't teach you, no one can!