Beta Fish & Business Savvy: Hava's Unlikely Path to Artistic Income with Art Storefronts

An in-depth interview with artist Hava Gurevich.  She covers how her art career started. What has worked along the way and how she finally decided to go full time.

Episode Notes & Time Stamps

Hava always wanted to be an artist but her parents pressured her to study math and science [1:02].
She didn’t start taking art seriously until the end of her undergraduate career [1:04].

“I didn’t start taking art seriously until the very end of my undergrad” [1:04]

She tried different specializations of art including commercial photography, fashion photography and journalism before switching to painting in grad school [1:04-1:07].

After grad school, she continued painting as a hobby but didn’t sell her work [1:07].

She was hesitant to sell her art online because she knew how difficult it is [1:08].

“I was always hesitant to sell my art online because it just seemed so difficult” [1:08]

She joined Art Storefronts in September of 2021 [1:09].

Hava’s experience with Art Storefronts

Hava was looking for a platform to sell her art when she came across Art Storefronts through a Facebook ad [1:10].

She decided to join Art Storefronts because she felt like it was the perfect opportunity for her [1:12].

“And then I saw Art Storefronts on a Facebook ad and it just seemed like the perfect opportunity for me” [1:12]

In her first year on the platform, she learned a lot about marketing herself and how to run an online business [1:13-1:14].

She credits Art Storefronts with helping her make her first sales to people who didn’t already know her [1:15].

“I credit Art Storefronts with helping me make my first sales to people who didn’t already know me” [1:15]

Over the years, she has found success selling a variety of art, including her beta fish paintings [1:19].

She says that the key to success on Art Storefronts is to experiment and find what resonates with your audience [1:21].

“I think the key to success on Art Storefronts is to experiment and find what resonates with your audience” [1:21]

She also says that it’s important to show your personality and be enthusiastic about your art [1:24].

“I also think it’s important to show your personality and be enthusiastic about your art” [1:24]