We’re now already half-way through Black Friday week, and it’s been so great to hear about all of the wins – small and large – from readers of the ASF blog (I’ll be sharing a few of them below).
I’ve also heard from many of you that were not able to prepare a Black Friday promotion in time, and are wondering:
Is it still worth doing?
Beyond being a fantastic time to make sales, participating in Black Friday is so important because it’s your last shot at practicing a holiday promotion before December begins – a time when many artists make the majority of their sales for the entire year.
So, with that in mind, we’ve put together this holiday digest for all of the procrastinators. Jump in today, follow the links in order, and by the end of this post you’ll be in shape to run a last-minute Black Friday promotion.
Not up to speed on all this holiday business? Start with these foundational links.
Our thoughts on why the holiday season is so critical to a proper year-round strategy for artists, and how participating in it can significantly change your income.
In this episode, an overview of the power of holiday marketing with actionable steps you can take to market your art during the holidays this 4th quarter. Pair with the videos in the next section.
In this two-part webinar series, you’ll find video walkthroughs for everything you need to run a successful holiday art promotion.
Missed the dates we mention in the video? No worries! You can shape these tactics to fit your specific situation and timing.
In Part 1, learn how to nail the emails on your holiday sale. How many to send, what information to include in each, and when they should go out.
More art is sold online in the 4th quarter than any other. If you want some of that art sold to be yours you will need a marketing plan for the upcoming Holidays. We have your step by step guide right here. Learn it, run it, and sell more than you ever have before.
Posted by Art Storefronts on Friday, November 3, 2017
In Part 2, learn how to accelerate your promotion’s success by advertising on Facebook and Instagram.
In #1 we covered the strategy, the emails, and the FB and Insta posts. Today we cover the dates and go through, step by step, creating the ads.
Posted by Art Storefronts on Friday, November 10, 2017
Add urgency to your holiday promotion and boost conversions with this easy-to-implement countdown timer.
Our best advice for Cyber Monday email marketing for art sellers looking to maximize their revenue over the holidays. Strategy, and how to implement your Cyber Monday campaign.
Huge congrats to all the artists that have reported making sales through their Black Friday promotion! Here’s a few selections:
Ask about our holiday sale through the end of the year when you submit a demo request